A top performing dog is the result of all the right factors coming together: genetics, training, exercise, a diligent and dedicated handler or owner, and nutrition a dog can thrive on. Purina Pro Plan is formulated with the needs of hardworking dogs in mind.

Pro Plan support doesn’t end at the feeding bowl. Our dedication to hardworking dogs is most visible in our sponsorship of the Purina Sporting Dog Award Programs, which honors and rewards the top dogs in the pointing, retriever, coonhound and beagle segments. And we are very proud of our sponsorship of Conservation organizations like Pheasant’s Forever, Quail Unlimited, the Ruffed Grouse Society, and Quail Forever, organizations dedicated to wildlife conservation.

In addition, we sponsor and attend sporting events across the country, work with sporting dog experts to develop products and deliver information that benefits the whole community.

Our years of experience have given us a unique perspective on the nutritional needs and the special care a performance dog needs to reach its potential.

Nestlé Purina PetCare Website - 2010 Catalog - 2010 Press Releases